Success Story – Fire Bar & Grill

Fire Bar & Grill

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“I knew I needed some help when my business changed dramatically in 2020,” says Nino
Hermes, owner of Fire Bar and Grill in Crystal Lake, Illinois.

Alpha POS came to the rescue! That help came in the form of a point-of-sale solution that gave them easy customization and outstanding customer service. Having a partner in Alpha allowed Fire Bar and Grill to adjust and move forward during challenging times.

Before the pandemic lockdown, business at Fire Bar and Grill was 80% on-site liquor sales and
20% food choices. As customers could no longer dine in, food sales became 95% of their
business.

Nino Hermes- Owner

Offering a quality food experience was already part of Fire Bar and Grill’s day-to-day, but as they became more of a family-style take-out business, new menu items were added—such as a “kids menu” and other choices that better met the needs of a changing client base.

This is when having a partner like Alpha made a tough transition more seamless and efficient. In addition to new menu items, Alpha assisted with delivery systems integration and with adding new ways to bill and receive payments.

The Alpha POS system offered this flexibility in a fast and effective way. According to Nino, “Once you get the gist of the system, making changes becomes a cut-and-paste process. It can be fun doing it.”

Fire Bar and Grill currently has 9 terminals that offer detailed data analysis, profitability information, and customized reports for analysis of business effectiveness. All executed with ease and speed through the Alpha POS system.

Another important feature of the partnership with Alpha POS is ongoing customer support. The Alpha team has helped Fire Bar and Grill create and change menu items as needed, and to configure their terminals in ways that best fit their business needs.

Alpha POS also offers on-site help when needed, to best fit customers’ needs. This ensures that all learn the best and most effective way to operate the terminals, and questions and concerns are addressed immediately.

Alpha POS understands that having a great product is key, but it’s not quite all that matters. Technically trained specialists are ready to personally assist with any request clients may have to best use their systems. According to Nino, “When you are putting out fires, you need somebody who is there for you,” Nino says. “And Alpha has been there for us all the way.”


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